Architecture Business Club - For Architects, Architectural Technologists, Surveyors & Designers

Jon Clayton
  • ٠٫٠ (٠)
  • تصميم
  • يتم التحديث أسبوعيًا
Architecture Business Club - For Architects, Architectural Technologists, Surveyors & Designers

Architecture Business Club is the weekly podcast to help solo and small firm architecture business owners build a profitable, future-proof architecture practice that both you and your clients love! It’s an inclusive place (for ALL architecture business owners). So whether you’re an Architect, Architectural Technologist, or Architectural Designer…If you sell architectural services and want to improve the way you do things…This is THE podcast for you. I’m Jon Clayton, your show host, and a Chartered Architectural Technologist based in the UK. I’ve been in architecture for over two decades and running my own (solo) practice for 10 years+. Each week you’ll hear from inspiring people from the world of architecture and business who share actionable tips to help you improve how you work, save time, or make more money. I’ll also share my own experiences running an architecture business in occasional solo episodes. We cover everything from mindset, money, business strategy, sales & marketing, productivity, systems & workflows, client experience, outsourcing, software, technology, and much more. Episodes are kept as short as possible by cutting out the fluff and getting straight to the point. So expect interview episodes of around 30 minutes or less, and solo episodes of 5 to 15 minutes. New episodes are released every Thursday at 6am GMT / 2am EST. Welcome to the Club!

  1. قبل ٩ ساعات

    How To Build a LinkedIn Profile That Attracts More Clients with Maja Kovacic-Kalra | 084

    Jon is joined by marketing coach Maya Kovacic-Kalra, a former architect who provides a comprehensive guide on optimising LinkedIn profiles to attract more clients and better projects. The discussion covers essential elements like the importance of a compelling headline, an effective LinkedIn banner, a professional profile photo, and a strong about section. Maya stresses the importance of clear call-to-actions and using the featured section to enhance profile engagement. The episode includes examples and practical tips to help architects stand out on LinkedIn and make the most of their online presence. Today's Guest... Maja Kovacic-Kalra is a former architect turned marketing coach who spent over a decade in practice. Maja knows the pain of doing great work… and still feeling invisible. Relying on word of mouth. Taking on underpaid, uninspiring projects just to stay afloat. Working with difficult clients. But she’s also seen the difference when you're working on projects you actually enjoy, getting paid properly, and not burning yourself out in the process. Her mission is to help architects get more of the right work with clients who respect and value you. So you can work on projects you love and earn the money you deserve without working crazy hours. Episode Highlights... 00:00 Introduction 01:24 Meet Maya Kovacic-Kalra: From Architect to Marketing Coach 03:54 What Makes Up A LinkedIn Profile? 09:56 The Importance of a Strong LinkedIn Headline 14:52 Crafting an Effective LinkedIn Banner 18:28 Perfecting Your LinkedIn Profile Photo 20:04 Maximising the Blue Link and About Section 28:07 The Featured Section: A Key Element 29:38 Maya's Favourite Travel Destination 31:17 Conclusion and Final Thoughts Key Takeaways... Make Your LinkedIn Headline Work for You Your headline should do more than just say your job title. Use it to tell people who you help, what you do, and how it helps them. Try a simple format like: “I help [type of person] do [what you do] so they can [benefit].” 👉 Focus on the first 45–60 characters—this is what people see first when you show up in searches or invites. Design a Banner That Tells Your Story Your LinkedIn banner is the big image at the top of your profile. Use it to grab attention and show: 📢 What you do and why it matters ✅ Proof of your work (like logos or quotes from happy clients) 👉 A simple message that tells people what to do next (like “Book a call”) Make sure the text is easy to read on both phone and computer, and check that nothing is hidden behind your profile photo. Use the ‘About’ and ‘Featured’ Sections to Show How You Help The ‘About’ section is a place to share your story—not just your CV. Talk about the problems your ideal client has, and how you help fix them. Keep it clear and friendly. In the ‘Featured’ section, add links to your best work or offers. Put the most important link first—the one you want people to click. This should match the call to action in your banner. Links Mentioned In The Episode... Grab Maja’s Free PDF Guide ‘Your Next Step to a Stronger LinkedIn Profile’ Connect with Maja on LinkedIn Visit Maja’s Website —-- Want to explore podcasting for your business? 👉 Book a chat with

    ٣٥ من الدقائق

  2. ٢٩ مايو

    Relaunching The Architectural Technology Podcast: Where it's AT | 083

    Behind the Scenes of Podcast Production: Jon offers a behind-the-scenes look at the extensive work involved in relaunching CIAT's 'Where it's AT' podcast. The episode covers the planning, strategy meetings, content brainstorming, and technical setups necessary to reboot an existing show. Jon explains the importance of having clear goals, appropriate branding, and well-thought-out audio and visual elements. He also discusses the meticulous editing and promotional efforts required to produce quality podcast episodes. Jon also previews the next episode of 'Where it's AT' titled 'The Healing Power of Buildings,' set to release on May 30, 2025. Episode Highlights... 00:00 Introduction 01:39 What is the Where it's AT podcast? 04:48 Podcast Relaunch Strategy 13:28 Editing and Production Insights 16:52 Conclusion and Next Steps Key Takeaways... Podcasting takes planning Making a podcast isn’t just hitting record and talking. You need a plan—what the show’s about, how it sounds, what it looks like, and who it’s for. It’s a bit like designing a building—lots of little parts need to work together. The stuff people don’t see matters There’s loads that goes on behind the scenes. From planning and editing to sorting out guests and sharing the show online, all these steps help your podcast sound and look professional. You don’t have to do it alone Getting help from someone who knows what they’re doing can save you time and stress. A podcast expert can help with everything from ideas to launch, so your show feels smooth and sounds great. Links Mentioned In The Episode... 👉 CLICK HERE to subscribe to Where it’s AT: The Architectural Technology Podcast on your favourite podcast player —-- Want to explore podcasting for your business? 👉 Book a chat with Jon to explore working with him 📞 Interested in joining our membership community? 👉 Click here to JOIN THE WAITLIST 😀 Resources… 👉 Grab the Architecture Business Blueprint 🎁 It’s the step-by-step formula to freedom for architects, architectural technologists, and architectural designers. Get it today (without any charge). 👉 Follow or Connect with Jon on LinkedIn 🤝 👇 And if you enjoyed this episode… Please leave a 5-star review or rating wherever you listen to podcasts, and don’t forget to hit the subscribe button so you never miss an episode. In The Next Episode... Next time, Jon chats with Maja Kovacic-Kalra about how to optimise your LinkedIn profile.

    ١٩ من الدقائق

  3. ٢٢ مايو

    How To Stay Positive About Your Business (Even When You’re Down) | 082

    Jon shares tips on how to stay positive when feeling down about your business. Drawing from his 20+ years in architecture, Jon highlights common challenges and offers strategies to boost morale. He discusses the importance of changing perspectives, leveraging community support, utilising coaching exercises like the circle of control, and the benefits of networking and co-working. Jon also stresses the value of celebrating small successes and managing overwhelming to-do lists through bullet journaling. Tune in for practical advice to maintain a positive mindset in your entrepreneurial journey. Episode Highlights... 00:00 Introduction 01:20 Understanding Business Struggles 02:24 Changing Your Perspective 05:50 Circle of Control Exercise 08:47 Environmental Changes and Networking 13:30 Journaling and To-Do Lists 15:38 Conclusion Key Takeaways... Change how you look at things When you're feeling low about your business, try to look at things in a different way. It’s easy to compare yourself to others and feel like you’re not doing enough. But remember – you don’t see their full story. Everyone has ups and downs. Try to spot the difference between what’s really true and what you’re just feeling in the moment. Don't waste energy on things you can’t change When everything feels too much, try this simple exercise to feel more in control: Draw three circles on a page: In the outer circle, write things you can’t control (like the news, the economy, or other people’s actions)In the middle circle, write things you can influence (like how you talk to clients or the way your team works)In the centre circle, write what you can control (like your daily habits, how you spend your time, and how you react) Spend most of your time and energy on the centre circle. That’s where real change happens. Small changes can lift your mood Feeling stuck? Try changing where you work – a coffee shop or coworking space can give you a boost. Get outside for a walk, or do something fun like kayaking or cycling. And even if you're an introvert, talking to others in your field can really help. You’re not alone – sometimes, a quick chat can give you a whole new idea. —-- Want to explore podcasting for your business? 👉 Book a chat with Jon to explore working with him 📞 Interested in joining our membership community? 👉 Click here to JOIN THE WAITLIST 😀 Resources… 👉 Grab the Architecture Business Blueprint 🎁 It’s the step-by-step formula to freedom for architects, architectural technologists, and architectural designers. Get it today (without any charge). 👉 Follow or Connect with Jon on LinkedIn 🤝 👇 And if you enjoyed this episode… Please leave a 5-star review or rating wherever you listen to podcasts, and don’t forget to hit the subscribe button so you never miss an episode.

    ١٧ من الدقائق

  4. ١٥ مايو

    Building Good Habits for More Success in Business with Hayley Watts | 081

    Jon is joined by productivity and habits coach Haley Watts to discuss the psychology of habits and offer practical tips for small firm founders in architecture. They discuss the Four Tendencies of habit formation, strategies for managing to-do lists, and the importance of balancing work with personal interests. Haley also shares insights on creating small, actionable habits and provides advice on how to leverage energy levels for better task management. The conversation offers valuable guidance for anyone looking to improve productivity and achieve more freedom and fulfillment in their business. Today's Guest... Hayley Watts is a productivity and habits coach and trainer. She helps people who are juggling too much to get clear on their priorities, reduce their stress and help them grow their businesses. She has been delivering training around productivity and people management for the last 10 years, and now helps people who are running their own businesses to get focused. Episode Highlights... 00:00 Introduction 01:33 Meet Haley Watts: Productivity and Habits Coach 03:36 Understanding Habit Formation 06:50 Effective Use of Calendars and To-Do Lists 11:26 Creating and Sustaining New Habits 14:05 Managing Overwhelm and Prioritising Tasks 24:10 Weekly Planning Strategies 28:03 Final Thoughts and Takeaways 31:32 Closing Remarks and Contact Information Key Takeaways... Build small habits that stick Start with tiny steps you can do easily. Link your new habit to something you already do – like brushing your teeth or making tea. Celebrate little wins to help you keep going. Plan your day in a way that works for you Use a simple system to keep track of what needs doing. Start with the most important jobs, and think about when you have the most energy. You can use a calendar, a journal, or even post-it notes – whatever helps you stay on track. Stop feeling overwhelmed When your tasks are all over the place, your brain feels messy too. Keep everything in one spot and break big jobs into small steps. This makes things feel easier and helps you stay in control. Links Mentioned In The Episode... Visit Hayley’s Website Connect with Hayley on LinkedIn —-- Want to explore podcasting for your business? 👉 Book a chat with Jon to explore working with him 📞 Interested in joining our membership community? 👉 Click here to JOIN THE WAITLIST 😀 Resources… 👉 Grab the Architecture Business Blueprint 🎁 It’s the step-by-step formula to freedom for architects, architectural technologists, and architectural designers. Get it today (without any charge). 👉 Follow or Connect with Jon on LinkedIn 🤝 👇 And if you enjoyed this episode… Please leave a 5-star review or rating wherever you listen to podcasts, and don’t forget to hit the subscribe button so you never miss an episode. In The Next...

    ٣٣ من الدقائق

  5. ٨ مايو

    Dramatically Improve Your Results as an Architecture Practice Owner with Ray Brown | 080

    Jon chats with business coach and entrepreneur Ray Brown about a simple yet powerful business framework for architecture practices. They discuss the 'Four Ps' - Practice, Projects, People, and Perception - that can dramatically improve business results. Key insights include being intentional about business perceptions, understanding and managing project hours, the importance of clear roles and strategic hiring, and the value of a foundational business education. They also introduce ArchiBiz's new Business School for Architects. Ray underscores that architects must embrace basic business knowledge to ensure long-term success. Today's Guest... Ray Brown is a business coach and entrepreneur. Originally from Scotland & now based in Australia. Ray has coached everyone from startups to top executives of major companies. He is the founder ArchiBiz - a global company that helps ambitious architects build profitable and sustainable businesses without compromising design standards. Ray is our first returning guest, having featured on episode 31 of the podcast back in May 2024. Episode Highlights... 00:00 Introduction 01:31 Meet Ray Brown 04:03 The Four Ps Framework for Architecture Practices 06:33 Deep Dive into Practice and Projects 16:17 People: Hiring, Training, and Utilisation 22:47 Perception: Shaping Your Market Image 28:43 Introducing the Business School for Architects 35:46 Conclusion and Final Thoughts 38:55 Travel Talk and Farewell Key Takeaways... Build Your Business Like You Build a House You can be great at design, but without a strong business setup, your practice won’t run well. Ray Brown talks about using the “Four Ps” to keep things on track: 🏢 Practice – how your business is set up 📁 Projects – how you run your jobs 👥 People – who you hire and how they work 👀 Perception – how others see your business Know Where Your Time Goes You only have so many hours in a day. Ray says it’s important to know how you spend them: ⏱️ Time on client work you can charge for 🧾 Time on project tasks you can’t charge for 📋 Time on things not linked to any project If you don’t track this properly, you might end up working loads… but earning less than you think. Don’t Wait Too Long to Hire Help Hiring someone when you’re too busy can lead to mistakes. Ray says: 👷 Hire before you're desperate 📄 Give each person a clear job and role 💰 Use the right team member for the task – the one who can do the job well without costing too much This way, your team works better, and your business makes more money. Links Mentioned In The Episode... Click here to join the Business School for Architects (for free) Click here to learn more about ArchiBiz —-- Want to explore podcasting for your business? 👉 Book a chat with Jon to explore working with him 📞 Interested in joining our membership community? 👉 Click here to JOIN THE WAITLIST 😀 Resources… 👉 Grab the Architecture Business Blueprint 🎁 It’s the step-by-step formula to freedom for architects,...

    ٤٢ من الدقائق

  6. ١ مايو

    Building Dreams: Joe Wright's Journey Through Architecture and Business | 079

    Jon is joined by architect Joe Wright, who shares his journey from working in a large architecture firm to running his own small practice. Joe shares the challenges and rewards of this transition, including his changing approach to business and the importance of client collaboration. He also discusses personal anecdotes, his love for a local gospel choir, and the significance of sustainable design in his projects. The episode offers valuable insights for small firm founders aiming to build their dream business in architecture. Today's Guest... Joe Wright is a Chartered Architect who creates bespoke homes in London and West Sussex. His focus is on client collaboration and sustainable design. Joe has worked on around 10 projects a year for over a decade, from design to construction. Helping to turn his clients’ houses into fabulous homes. During that time, he’s also moved from Tottenham to the seaside town of Worthing in West Sussex. And oversaw building work on three projects on his own home. Asides from spending time with his architect wife, two sons and their mad cocker spaniel. Joe loves mountain biking, Arsenal football club, travel, and is a member of a local gospel choir. Episode Highlights... 00:00 Introduction 01:28 Meet Joe Wright: Architect 04:45 Joe's Architectural Practice and Philosophy 07:45 Joe's Journey to Becoming an Architect 13:31 Starting a New Practice: Challenges and Strategies 17:29 Early Business Struggles and Client Relationships 25:36 Dealing with Difficult Clients 27:18 Learning to Trust Your Gut 29:43 The Impact of Bad Clients on Mental Health 31:07 The Importance of Client Collaboration 31:41 Business Development and Marketing Strategies 40:45 Networking: Overcoming Fear and Building Relationships 46:39 Favourite Travel Destinations 48:48 Conclusion and Final Thoughts Key Takeaways... Facing Your Fears and Taking Action You might feel scared to try something new — like getting into architecture, starting your own practice, or going to a networking event. But the longer you wait, the more chances you might miss. Taking action helps you learn as you go. You don’t need to have it all figured out — just get started, and deal with things as they come. Why Building Relationships Matters At first, networking can feel awkward. But once you start meeting people, it gets easier — and it can really help your business. Talking to others, sharing stories, and asking for advice can lead to new ideas, referrals, and work. You don’t have to do it all alone — people want to help. Trusting Your Gut with Clients Sometimes you just know when a client doesn’t feel right. If you ignore that feeling, it can lead to stress, wasted time, and low energy. Be picky. Set clear rules from the start. When you work with good people, your projects go better and you feel happier too. Links Mentioned In The Episode... Visit Joe’s practice website Connect with Joe on LinkedIn —-- Want to explore podcasting for your business? 👉 Book a chat with Jon to explore working with him 📞 Interested in joining our membership community? 👉 Click here to JOIN THE WAITLIST 😀 Resources… 👉 a...

    ٥١ من الدقائق

  7. ٢٤ أبريل

    How To Calculate Your Ideal Income: How Much Money Is Enough? | 078

    Jon discusses how much money is enough for both you and your architecture business. Jon guides listeners through a step-by-step exercise to calculate personal and business income requirements, dispels common myths, and offers practical advice to maintain profitability. He emphasises the importance of considering both short-term needs and long-term financial goals. Additionally, Jon introduces the Profit First method for allocating business revenue. Tune in to gain clarity on your financial targets and ensure your business's financial health. Episode Highlights... 00:00 Introduction 01:38 Understanding Your Financial Needs 03:56 Calculating Your Monthly Income 05:08 Planning for Annual and Unexpected Expenses 07:03 Setting Long-Term Financial Goals 08:50 Determining Your Business Revenue Needs 09:50 Profit Allocation and Business Expenses 12:08 Conclusion and Next Steps Key Takeaways... Know how much money you need You need to be clear on how much money you need to live and run your business. This means knowing what you need to take home each month, as well as saving for once-a-year bills and surprise costs. It helps you stay on top of things and avoid money stress. Set money goals for your business Break your income into steps. Start with what you need each month to get by. Then look at your yearly costs. Finally, think about what you want in the future. These steps make it easier to plan your business income and keep things growing. Split your money the smart way One way to manage your money is from the book Profit First. You split what your business earns like this: 💸 50% for paying yourself 🏢 30% for running the business 💰 15% for tax 📈 5% for profit This helps you make sure everything is covered — and that you’re not just working, but earning too. —-- Want to explore podcasting for your business? 👉 Book a chat with Jon to explore working with him 📞 Interested in joining our membership community? 👉 Click here to JOIN THE WAITLIST 😀 Resources… 👉 Grab the Architecture Business Blueprint 🎁 It’s the step-by-step formula to freedom for architects, architectural technologists, and architectural designers. Get it today (without any charge). 👉 Follow or Connect with Jon on LinkedIn 🤝 👇 And if you enjoyed this episode… Please leave a 5-star review or rating wherever you listen to podcasts, and don’t forget to hit the subscribe button so you never miss an episode. In The Next Episode... Next time, Jon chats with architect Joe Wright about his changing approach to business.

    ١٤ من الدقائق

  8. ١٧ أبريل

    How To Build Trust and Connection Through Storytelling with Jude Charles | Part 2 | 077

    Jon continues his chat with filmmaker, author, and master storyteller Jude Charles to explore the power of storytelling in business. They discuss how capturing and sharing personal and professional stories can humanise a brand and attract more clients. Jude offers practical advice on building a 'story bank,' the importance of video storytelling, and how speaking engagements can enhance your business. Real-world examples from architects and interior designers illustrate how storytelling can be leveraged for greater business success. Today's Guest... For over 18 years, Jude Charles has been producing documentaries for entrepreneurs. He has produced stories for Google, Steve Harvey, and dozens of visionary CEOs. Jude is the author of Dramatic Demonstration. This book is a roadmap that teaches you how to dig deep to find compelling stories that no one else knows, and then leverage those stories to grow your business. Jude’s mission is to lead and empower entrepreneurs to have relentless, unwavering courage. Episode Highlights... 00:00 Introduction 01:29 The Power of a Story Bank 04:01 Crafting Engaging Stories 08:50 Success Stories in Design 14:42 Marketing Beyond Your Portfolio 22:40 The Impact of Video Storytelling 27:04 Final Thoughts and Takeaways 29:04 Travel and Connection 31:12 Closing Remarks Key Takeaways... Why storytelling matters 🗣️ If you want people to trust you and feel a real connection, sharing stories helps. When you tell personal stories, it shows the human side of your business. It makes you easier to understand and easier to like. Jude says it’s a good idea to keep a “story bank” – a place where you write down little things that happen each day. You can use these stories later when you need them. Using video to tell better stories 📹 Video is a great way to tell stories. People can see your face, hear your voice, and really get a feel for who you are. Jude says video helps people understand what your business is all about – sometimes much faster than reading words on a website. It helps them decide if you’re the right person to work with. Marketing isn’t just about pretty pictures 📸 If you're an architect or designer, don’t just show your finished work. Let people see what happens behind the scenes. Share clips of your team working, or happy clients talking about their experience. And try speaking on podcasts or at events – it helps more people find you and trust you. These simple things make a big difference when it comes to getting the right clients. Links Mentioned In The Episode... Grab a free copy of Storytelling for Design Creatives Visit Jude’s Website Follow Jude on Instagram —-- Want to explore podcasting for your business? 👉 Book a chat with Jon to explore working with him 📞 Interested in joining our membership community? 👉 Click here to JOIN THE WAITLIST 😀 Resources… 👉 Grab the Architecture Business Blueprint 🎁 It’s the step-by-step formula to freedom for architects,...

    ٣٢ من الدقائق
مشاهدة الكل (٨٨)

مقطع ترويجي

حول

Architecture Business Club is the weekly podcast to help solo and small firm architecture business owners build a profitable, future-proof architecture practice that both you and your clients love! It’s an inclusive place (for ALL architecture business owners). So whether you’re an Architect, Architectural Technologist, or Architectural Designer…If you sell architectural services and want to improve the way you do things…This is THE podcast for you. I’m Jon Clayton, your show host, and a Chartered Architectural Technologist based in the UK. I’ve been in architecture for over two decades and running my own (solo) practice for 10 years+. Each week you’ll hear from inspiring people from the world of architecture and business who share actionable tips to help you improve how you work, save time, or make more money. I’ll also share my own experiences running an architecture business in occasional solo episodes. We cover everything from mindset, money, business strategy, sales & marketing, productivity, systems & workflows, client experience, outsourcing, software, technology, and much more. Episodes are kept as short as possible by cutting out the fluff and getting straight to the point. So expect interview episodes of around 30 minutes or less, and solo episodes of 5 to 15 minutes. New episodes are released every Thursday at 6am GMT / 2am EST. Welcome to the Club!

المعلومات

قد يعجبك أيضًا

للاستماع إلى حلقات ذات محتوى فاضح، قم بتسجيل الدخول.

اطلع على آخر مستجدات هذا البرنامج

قم بتسجيل الدخول أو التسجيل لمتابعة البرامج وحفظ الحلقات والحصول على آخر التحديثات.
تحديد بلد أو منطقة

أفريقيا والشرق الأوسط، والهند

آسيا والمحيط الهادئ

أوروبا

أمريكا اللاتينية والكاريبي

الولايات المتحدة وكندا
OSZAR »