Corporate Sustainability and Driving Meaningful Impact

This week, sustainability advisor John Elkington, known as the "Godfather of Sustainability”, offers lessons on corporate sustainability and how businesses can lead the way toward meaningful change. Elkington discusses the dangers of greenwashing and how leaders can move beyond PR stunts to create significant environmental, social, and governance (ESG) progress. He also explores the transformative potential of AI, acknowledging its complexities, but championing its adoption at scale to achieve true progress.

" We're going to see more change in the next 10 to 15 years than in the last half century,” said Elkington. Learn why getting ahead of these changes is vital for businesses to stay competitive, and how leaders can position themselves to drive systemic change for people, planet, and profit.

Subscribe to the Tomorrowist newsletter.

Rate/review Tomorrowist on Apple Podcasts and Spotify.